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Intelemedia Launches Direct Response Call Center Network that Increases Sales Conversion Rates

September 30, 2007--Intelemedia Communications, Inc., a leading provider of call center technology solutions for the Direct Response marketplace, announces that award-winning call centers 24-7 INtouch, Harp Marketing, Frontline, Listen Up Contact Solutions and The Connection, have achieved certification and joined Intelemedia’s certified call center network. Intelemedia’s expertise in call management and ability to bring these best-in-industry centers into one cohesive offering provide Direct Response clients with a comprehensive, easy-to-manage call management program offering unprecedented ROI.

The integration of Intelemedia’s state-of-the-art real-time routing to best performing agents and this powerful network allows Direct Response marketers the ability to have their calls answered by the best agents in each call center rather than routing to any agent who is available. Plus, Intelemedia consolidates each center’s call activity and results into one accurate, comprehensive report that allows marketers to use comparable data to make more informed decisions. The result is increased conversion rates and decreased cost per order. 

 “Intelemedia’s current clients have long used specialty call centers to boost their conversion rates. However, while clients enjoyed the increased conversion rates, capacity concerns and difficulty in effectively managing multiple centers forced clients to select less attractive alternatives,” said David Schreck, vice president of sales and marketing, Intelemedia Communications. “This is not the case today. What we bring to the table is intelligent real-time call routing and the uniform reporting required to manage multiple call centers effectively. Our clients get a series of easy-to-read reports containing performance metrics from each call center, which they use to make adjustments in routing plans and other vital business decisions that impact profitability. The Call Center Network gives our customers access to world-class call handling expertise and call centers with proven results in one easily deployed, comprehensive direct response solution.”

More call centers are in the process of joining Intelemedia’s Call Center Network, which includes certification by Intelemedia and involves site visits and written agreement between the center and Intelemedia to meet detailed interface requirements. “We are extremely pleased with the caliber of call centers seeking to join our network. These are organizations are fully aligned with our objective—to maximize our customer Direct response performance and ROI,” said David Schreck.

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About Intelemedia Communications

Intelemedia Communications, Inc. is a leading call management solution provider in North America. Serving the needs of large corporations and small- to medium-sized enterprises, the company delivers technology, business processes, analytics and reporting necessary to give clients complete control of call center environments. In tandem with the Intelemedia-certified Call Center Network, Intelemedia offers a unique choice of technology and innovative direct response call management solutions that are proven to increase call handling performance and maximize campaign ROI.  

About 24-7 INtouch

24-7 INtouch is a multi-channel contact center outsourcing company that provides practical and affordable customer relationship management solutions across various industries. Using the most advanced technology in the industry and Certified Sales and Customer Service Representatives, 24-7 INtouch is dedicated to helping clients increase their sales and strengthen their customer service. Currently, the company’s primary products are the outsourcing of inbound call center services and live online customer support solutions such as Live Web Chat.

About The Connection

The Connection® is a U.S.- based live operator call center and service agency.  Since its inception in 1981, The Connection® has evolved into the 11th largest outsource call center service agencies in the country, as well as one of the fastest growing inbound call center businesses in the nation.  We specialize in sales and customer service in the industries of telecom, wireless, healthcare and pharmaceutical, financial services, catalog and direct response (DRTV).  Headquartered in Burnsville, Minnesota, The Connection® has five ‘bricks-and-mortar’ call center facilities with over 1,100 workstations, located in Nebraska, New York and New Mexico and employs over 1,500 people.

About Frontline Call Center

Frontline Call Center provides efficient, cost effective outsource solutions to businesses 24 hours a day and offers clients real solutions to help them adapt to the rapidly changing environment of the technology industry. Primary services include technical support, scheduling/reservations, customer relationship management, and product order processing and fulfillment.

The company also offers a host of specialty services to cater to the unique needs of their clients.

About Harp Marketing

With over 20 years in the business, Harp Marketing Services Inc. is on the leading edge of the direct marketing industry.

Harp Marketing has positioned itself in the direct response marketing industry to offer services and product mixes to fulfill clients' needs 24 hours a day, 7 days a week. Their many services include, but are not limited to, new product development, contract service work, overflow logistic management, sales training and consulting.

About ListenUp

ListenUp consistently provides clients with premiere call center services 24 hours a day through a dedicated and experienced staff of sales and customer service specialists, and innovative technology. Their passionate commitment to delivering a comprehensive service experience insures profitability for clients, partners and employees.


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